Wednesday, October 30, 2019

Distance Learning - Possibility and Challenge Essay

Distance Learning - Possibility and Challenge - Essay Example In distance learning, dissemination of learning materials occurs through audio and video streaming. Experts have established that distance depicts the impact of technology in the education system. Just as there are virtual societies formedan online technology has enabled the formation of virtual institutions where students in different parts of the globe can receive real time instruction through compressed video. This mode learning has become very common in different institutions including Simon Fraser University. This paper will address the possibilities and challenges of distance learning. Possibilities Distance learning has emerged as one of the latest mode of learning that presents multiple possibilities. One of the possibilities is that technology can form the link between the students and the instructor, without the students having to attend classes within the institution. Students can have an opportunity to study within the comfort of their homes. The logistics of having to mo ve to school can prove to be a real struggle for the students (Rogers, 2009). However, distance learning saves the students the struggle of attending a specified venue at a specific time. Technology enables the students to access reading material in a virtual classroom environment. Without the necessity of attending classes, distance presents students with a high level of flexibility. Convenience is one of the outstanding aspects of this mode of learning. Learners who rely on this mode of learning have the assurance that they can engage in all the learning activities defined for a certain course in an institution in a different part of the globe. Institutionsenrol students from all the regions of the globe, granting the opportunity to access higher education, but saving the funds required for relocation go a foreign country. Foreign students face multiple challenges as they strive to adopt new learning environments (Rogers, 2009). Students usually need to adapt to a diverse learning environment, but distance learners save themselves from such a hassle. It is possible for students to obtain certifications from the institutions of their choice regardless of the location. Moreover, adopting distance learning helps a learner undergo a transformation to an autonomous learner. Contrary to the class setting, where the instructor offers motivation and reproaches to students depending on their progress, the distance learner is all by himself and knows the instructor in a virtual sense (Rogers, 2009). Whereas other learners engage in active interaction with fellow students and the instructor, getting re-energized and motivated to maximize the learning process, the distance learner needs to have a personal learning initiative and drive. The learner should exhibit a high level of autonomy and individuality, striving to remain focused on maximizing the virtual learning experience (Lau, 2003). Self –discipline and effective time management skills are of critical impo rtance in developing autonomy. However, this attribute transforms the learner to people exhibiting interest in the learning process. Autonomous students are likely to learn more. The individual realization that an individual has course activities to complete enhances autonomy. In comparison to the full time courses offered by institutions, online courses are much cheaper, because most of the learning expenses catered for in the cumulative school fees do not apply in distance learning. Since

Monday, October 28, 2019

Promotional Strategies in the Branded Denim Industry

Promotional Strategies in the Branded Denim Industry The global fashion apparel industry is one of the most important sectors of the economy in terms of investment, revenue, trade and employment generation all over the world. Apparel industry has short product life cycles, tremendous product variety, volatile and unpredictable demand, long and inflexible supply processes. The industry has been in a transition over the last 20 years. Some of the major contributors are: Significant consolidation in retail, Increasing use of electronic commerce in retail, and Wholesale trade Given below is a diagram of the types of markets for the fashion industry globally/ India as can be seen comes under Emerging Fashion market. viewer.png Figure: Global Fashion Market. The Indian Fashion Industry Fashion Industry growth in India is mainly driven by the growing exposure of domestic designers at international forums, but growth is also supported by other factors such as the launch of focused business education courses for emerging designers and the establishment of an industry association. The Indian fashion industry has gained international acclaim and recognition at several global forums. This has also helped attract a large number of international clients to the country Rising affluence has increased brand awareness among Indian consumers. According to theNielsen Global Luxury Brands Study, India is among the most brand conscious countries in the world, with 35% of Indian survey respondents reporting to buy designer brands India is considered an attractive market for luxury brands; about 50 premium and luxury brands, including Jimmy Choo, Gucci, Christian Dior, and Chanel, have opened stores in India in recent years. Consumer spending on fashion products has grown at 7.1% annually from 2002 through 2007 Denim Industry in India Denim Brands in India Jeans the working class garment has something about it which has fascinated the poor and the rich alike, and has survived fashion trends and technology changes for over a century. The jeanswear market in India is currently pegged at approximately Rs 6,000 crore the bulk of it in the unbranded market according to recent reports. However, the branded segment is believed to be growing at a faster pace, with brands giving tough competition to one another. According to industry sources, the total size of the jeans market in India is about 40-45 million pairs of denims out of which 44 million pairs are in the value segment(less than Rs 1,000). The Indian retail market size of jeans (men`s and women`s) in 2007 was Rs 3,080 crore with a healthy growth of 18 per cent over last year as per research conducted by Technopak. According to an Indian expert, denim production in India in 2006 was estimated to be at 400 million metres, of which 250 million metres was for domestic consumption and the rest for exports. The Indian denim market is still in the nascent stages but it`s definitely a growing market which is growing in the right direction. Brand-conscious market With changing lifestyles, the organised players are coming up with contemporary designs to target the youthful, stylish, trendy and fashionable consumers. Today`s consumer is educated and very well informed about different brands and knows what to buy and what not to buy. Indian consumers are no longer price conscious rather they are willing to spend money on high-end denim brands. Denims are not only restricted to jeans, shirts, jackets and skirts, but are also a popular choice for accessories like bags, belts and caps. In denims, low rise, slim fit and twisted fit are in vogue. Ripped, brushed, torn, bleached, laser finishes acid and ice-washed are enough to tempt the brand conscious customers. The organised denim players are not only catering to the premium class, but are also catering to the upper-middle and mid-segments as well. Today`s customer is definitely brand conscious and asking for brands. Consumers are looking at innovations rather than just a pair of jeans and T-shirt. The key to catching up with these changes is to innovate, as the Indian denim customer is more variety driven, says Shah. The brand has been quick to gauge that the young Indian consumers were getting bored with just a five pocket pair of jeans and hence Pepe Jeans today is a one-stop destination for the young premium segment customer with its exhaustive range of fashion wear, club wear, and evening wear along with the core jeans. India is an emerging nation and has a huge potential to harness the untapped market. The denim industry has registered impressive growth in the last five years. This growth has also changed the consumer preferences- he has become more discerning and fashion conscious. Major players in the denim market A number of players, both Indian and international, have entered the Indian market. The brands of both categories that were studied are listed below: Indian Players The Indian players include the following: Spykar has established itself as the Indian youth icon and the brand of the Generation Next in the Indian apparel industry, with a vast and staggering array of designer wear- from the first manufactures of Cargo in India unto the authentic five pocket Jeans to fashionable denims, fatigues, jackets, tees, shirts, etc. to trendy bags, belts, caps, wallets, socks and other accessories like shoes, deodorants, junk jewellery, eyewear. Having provided clothing for the last 15 years to the brand conscious youth, Spykar Lifestyle intends to now offer complete styling solutions to patrons through the Spykar Style Lab, with a reach to 3 million customers, influencing the youth culture across India. The brand Deal: was born in the year 2000 and is today an innovative international design company, manufacturing jeans and casual clothing as well as accessories. It is present in over 22 states with 400 points of sale. From the beginning, Deal jeans team turn their back on the style-dictator and consumer fore-casters of the fashion establishment and lead their own tastes lead them. It is for this reason that Deal became the leader in developing the styles, manufacturing methods, fabric and quality control and guaranteeing an outstanding quality product Levi Strauss (India) Pvt. Ltd (LSIL) is a Bengaluru based, wholly owned subsidiary of Levi Strauss Co. (LSCO.). The company markets the Levi`s ®, Dockers ® San Francisco Levi Strauss Signature ® brands in India. The company was established in 1994 and brought authentic American jeanswear to India by launching the iconic Levi`s ® brand. It has since built a strong retail and distribution network spanning more than 250 cities and 750 outlets backed by an equally strong sourcing base. The company, with strength of about 200, is headquartered in Bengaluru. International players The International players studied are the following: Pepe Jeans London: Pepe Jeans London originated from the fashionable Portobello area of London in 1973 as a result of the efforts of three NRI brothers. In a very short span, the brand became the best selling denim brand in England. The company entered the Indian market in 1989 and today is amongst the premium brands in India in this segment. Pepe Jeans is an absolute casual wear brand and sells everything one would associate with such as casual cotton shirts, denim shirts, lightweight jeans, T-shirts, shirts, jackets, cotton casual pants and accessories such as bags, caps, belts, wallets, wrist bands, etc. Lee Cooper: Founded in London in 1908, Lee Cooper offers a wide range of lifestyle jeans and products to men and women of all ages. In 2006, Lee Cooper International entered into an equal joint venture with India`s largest retailer, now known as Lee Cooper India Pvt. Ltd, under which the first franchisee store was opened. At present, the company has 31 exclusive brand outlets, 50 shop-in-shops and 250 selling points in India. By the end of this fiscal, it will double the selling points and add 24 new stores to its kitty. The company aims to grow to 100 stores within the next two years. An investment of about Rs 35-40 crore has been earmarked for retail expansion this year. The competitors at each segment are given below: Super Premium Segment (Rs. 2000+)- brands like Tommy Hilfiger, Hugo Boss, AN Jeans, Rocky S Jeans Premium Segment (Rs. 1000-2000)- Pepe, Levis, Lee, Wrangler Middle Segment (Rs. 500-1000)-Most Indian brands cover both Middle and Premium categories Economy Segment (Rs. 300-500)-Ruf n Tuf, Newport, Impact, Thunder as well as in store labels like Westsides SRC and 2Fast4U that are priced between Rs. 375 to Rs. 600 Benefits of this study to the organizations: As compared to the booming international denim market, India is still emerging. Indian brands haven`t enjoyed much success. International brands, which are present in India, are doing extremely well. Competition is increasing with the presence of a number of denim brands in India. To stay ahead of competition, the players will have to raise their standards to international levels; only then will they be able to make a strong foothold in the country. Every company is coming up with aggressive marketing, promotional campaigns and constant publicity to make their brand popular. Various companies have been successful in the Indian market using different approaches and different strategies. For example Pepe Jeans London works on a 360 degrees approach on the marketing communications strategy, involving both above the line and below the line activities. Billboards print advertising in both national and regional newspapers and all lifestyle magazines constitute Pepe`s above the line strategy. The companies in the denim market have to ensure that they have strategies that are successful and make a positive impact on the target segment due to all the competition and the challenges that they face in this environment. With the Indian youth becoming increasingly fashion conscious and with spending power being consistently on the rise, making life easier for the fast-growing premium category of jeanswear brands. On the other hand, it has been tough times for other segments of the business one of the underperformers being a mass-market jeanswear brand. This study helps analyze the promotional strategies of five different popular denim brands in India. This study helps to recognize the success or failure of the brands through the perception that consumers have towards the brand. The study helps recognize the weak points in the strategies. Chapter 2 Research Design This chapter details the procedures that were used for obtaining the information needed to structure the marketing research. It provides details such as the Purpose, Aim of the study, and Scope of the study, Objective of the study, Research methodology and Data collection. Aim of the study: The aim of this study is to observe and evaluate the promotional strategies that are used by Levi Straus, lee and Pepe jeans, Spykar and Deal . Scope of the study: The study was aimed at understanding and analyzing the promotional strategies implemented by Levi Strauss, Lee, spykar, Deal, Pepe Jeans The research was conducted in the geographical area of 1 city- Bangalore North (Karnataka). Objectives: It will present the promotional activities used by the major players in Branded Denim industry. It will present the awareness of the promotional strategies that the consumers have. Further the study will generate some suggestions that could be implemented by the companies. Research methodology: An analytical study, descriptive and quantitative in nature was undertaken to study the promotional activities used in the Branded Denim industry. Based on the data and knowledge gathered thus, a tool in the form of a questionnaire was prepared to elicit primary data for the study. The customers of the company have been used as the respondents for the study. Questionnaire method was adopted to gather necessary primary data. Secondary data was gathered from previous other records, journals, papers and books. The data collected by the study is compiled, classified and tabulated for the purpose of analysis. Analysis was done using averages for data consolidation and interpretation. Methods of data collection: Survey- Through a closed and structured questionnaire administered to 50 respondents of Bangalore City in the area of New BEL Road (Bangalore North). Sources of Data collection: The study required data to be collected from both primary sources and secondary sources. * Primary research -also known as field research, which involves the conduction and compilation of research for the purpose it, was intended. Questionnaires were used to collect the primary data. * Secondary research -also referred to as desk research, is initially conducted for one purpose, but often used to support another purpose or end goal. Secondary research was collected from Internet sites, books, journals, magazines and research materials provided by other research. Sample design: This refers to a set of rules or procedures that specify how a sample is to be selected.   We have used simple random sample  which is a subset of  individuals  (a  sample) chosen from a larger set (a  population). Each individual is chosen  randomly  and entirely by chance, such that each individual has the same  probability  of being chosen at any stage during the sampling process Sample size: The number of elements in the obtained sample. The sample size for this study is 50 respondents. Sampling bias: This refers to the notion that those selected are not typical or representative of the larger populations that have been chosen from. Here we were limited to north Bangalore so it does not reflect the bigger side of the actual population. Limitations: The limitations of the study are as follows: Questionnaires are impersonal, so it is difficult to understand the answers given by the customers also there is a chance that the questions may be misinterpreted, rendering the answer useless to the study. Questionnaires also invite people to lie and answer the questions very vaguely which they would not do in an interview. Though a lot of effort was put in at designing the questionnaires, some peoples preferred answers may not have been included, and this also does not allow for much detail. The research was limited to the city of Bangalore (north Bangalore) The research did not include the infrequent customers of the company, so a lot of valuable input could have been lost Chapter 3 Analysis and Interpretation Q. No. of Male and Female Respondents. Gender No of Respondents Male 26 Female 24 Total 50 Interpretation: From the above chart it is quite evident the numbers of male respondents exceed female respondents. Q. Average age of Respondents. age No of Respondents Less than 20 1 20-30 42 30-40 6 40-50 0 Above50 1 total 50 Interpretation: From the above chat it can be interpreted that the highest range of respondents belongs to the age group of 20-30. Q. what are the different occupation of the respondents. occupation No of Respondents students 31 professional 17 businessman 2 unemployed 0 total 50 Interpretation: From the above chat it is clearly visible that the maximum numbers of respondents are students, followed by professionals. Q Salary of the respondents. salary No of Respondents Less than 2lakh 28 2-4 lakh 15 4-6 lakh 6 Above 6 1 total 50 Interpretation: Since the most respondents are students and are just employed the salary range is below 2 lakh and for professionals it is 2-4 lakhs. Q Do you buy anything of these brands (Levis, Lee, Spykar, Pepe jeans, Deal). Response No of Respondents yes 43 no 07 Total 50 Interpretation: It can be clearly interpreted that 43 out of 50 Respondents have tried one of the brand and rest have not. Break-up of the different brands bought by the sample group: Brand name No. of respondents Levi Lee Spykar Pepe Deal 16 15 6 12 1 Total 50 Q Other than the brand you purchase from, Are you aware of the promotional activities followed by other brands. Responses No of respondents Yes 40 No 10 total 50 Interpretation: From the above chart it can be understood that the people are aware about the promotional scheme of the other brands even if they do not purchase products from the other brand. Levi Q. Why did you buy this brand? Characteristics Number of Respondents Good Service Good Quality Price Design Brand Name Discount Schemes 1 3 10 2 Total 50 Interpretation: it is clearly visible from this chart that most of the people are going for Levis because of the brand name. Q. Would you like to purchase this brand again? Willingness to purchase Number of respondents Yes No 15 1 Total 16 Interpretation: It is clearly visible that all those who have purchased this brand want to go again for this brand. Q. Are you aware of the various promotional schemes available in this brand? Awareness Number of respondents Yes 16 No 0 Total 16 Interpretation: all the respondents are aware of the promotional schemes of Levis. Q. As per your knowledge what type of promotion activity is undertaken by the organisation characteristics responses Advertisement 3 Publicity 0 Personal selling 0 Social media networking 3 Sales promotion(discount offers, seasonal sales, loyalty programs) 10 Total 16 Interpretation: It is found that most consumers are aware of the promotional schemes that Levis has in the form of sales promotions. They also seem to be aware of promotions through advertising and social media networks. Q. If yes how were you made aware? Mode of Awareness No. of respondents Newspapers O Magazine Ads 6 Television Ads 0 E-Mailer from store 2 Word of mouth 9 Others 1 Total 16 Interpretation: it can be interpreted that people are aware of Levis promotional skills because of tools like newspapers and various emails that are being send from the store. 12. What according to you makes the brand more attractive than others? Characteristics Number of Respondents Quality 1 Price 0 More sizes 4 Better customer services 2 More designs 4 Brand Name 5 Brand Ambassador 0 Total 16 Interpretation: From this table we can see that consumers are attracted to the brand due to its brand name- the perception towards the brand is positive and also they feel that more designs are available in this brand Lee Q. Why did you buy this brand? Characteristics Number of Respondents Good Service Good Quality Price Design Brand Name Discount Schemes 1 2 1 3 8 0 Total 15 Interpretation: The graph shows that maximum people bought the jeans from this brand due to the brand name. Followed by the designs available, and no one bought the jeans due to the discount schemes available Q. Would you like to purchase this brand again? Willingness to purchase Number of respondents Yes No 13 2 Total 15 Interpretation: From the table it is obvious that a large number of the respondents would buy jeans from this brand maybe because they have a positive perception towards the brand Q. Are you aware of the various promotional schemes available in this brand? Awareness Number of respondents Yes 12 No 3 Total 15 Interpretation: From the table it can be seen that most consumers are aware of the promotional schemes available in this brand Q.As per your knowledge what type of promotion activity is undertaken by the organisation characteristics responses Advertisement 5 Publicity 0 Personal selling 0 Social media networking 4 Sales promotion(discount offers, seasonal sales, loyalty programs) 6 Total 15 Interpretation: Most of the consumers are aware of the sales promotion schemes like discount offers, seasonal sales, followed by advertising and social media networking. Q.. If yes how were you made aware? Mode of Awareness No. of respondents Newspapers O Magazine Ads 2 Television Ads 0 E-Mailer from store 2 Word of mouth 7 Others 1 Total 12 Interpretation: In this we can see that most consumers were made aware of the available promotional schemes through word of mouth followed by e-mailer from store as well as magazine ads. None were aware of the television ads of the brand. Q. What according to you makes the brand more attractive than others? Characteristics Number of Respondents Quality 1 Price 1 More sizes 2 Better customer services 2 More designs 4 Brand Name 5 Brand Ambassador 0 Total 15 Interpretation: As can be see, the brand is found to be attractive due to the brand name and the positioning of the brand, followed by the fact that consumers perceive that plenty of designs are available in this brand. Better customer service also seems to have made an impact on the consumer. Spykar Q. Why did you buy this brand? Characteristics Number of Respondents Good Service Good Quality Price Design Brand Name Discount Schemes 0 2 4 0 0 0 Total 6 Interpretation: The primary reason that the respondents seem to have bought the jeans was since they perceived the jeans to be cheaper than the other branded jeans. The next reason was since the jeans were perceived as good quality. Hence Spykar can be said to be a value for money brand. Q. Would you like to purchase this brand again? Willingness to purchase Number of respondents Yes No 3 3 Total 6 Interpretation: Only have the consumers who bought the product have the willingness to repurchase the product. The reasons could be that they were dissatisfied with the design, or with the service. Q. Are you aware of the various promotional schemes available in this brand? Awareness Number of respondents Yes 0 No 6 Total 6 Interpretation: Out of the six respondents who had purchased the jeans from this brand, none were aware of any promotional schemes that were conducted by the company. Q. As per your knowledge what type of promotion activity is undertaken by the organisation Since no one was aware of the promotional schemes, this table was Not Applicable Q. If yes how were you made aware? Since no one was aware of the promotional schemes, this table was Not Applicable Q. What according to you makes the brand more attractive than others? Characteristics Number of Respondents Quality 1 Price 3 More sizes 0 Better customer services 0 More designs 2 Brand Name 0 Brand Ambassador 0 Total 6 Interpretation: The main reason that people seem to go for this brand is the price since the jeans are more pocket friendly as compared to the other branded jeans. Pepe jeans Q. Why did you buy Pepe jeans? Characteristics No of respondents Good service 0 Good quality 2 Price 1 Design 8 Brand name 1 Discount Scheme 0 total 12 Interpretation: From the above graph it can be easily interpreted that more people are going for the design in pepe jeans than the other factors. Q Would you like to purchase goods and services from this store again? Responses No of respondents Yes 10 No 2 Total 12 Interpretation: From the above chart it is clearly seen that people are willing to purchase the goods and services as they are happy with their experience. Q. Are you aware of the various promotional schemes and offers available in the store? Responses No of respondents Yes 5 No 7 Total 12 Interpretation: From the above chart we can easily understand that people are not much aware of the promotional schemes carried out by Pepe jeans. Q. As per your knowledge what type of promotion activity is undertaken by the organisation characteristics Responses Advertisement 4 Publicity 0 Personal selling 0 Social media networking 3 Sales promotion(discount offers, seasonal sales, loyalty programs) 5 Total 12 Interpretation: Most of the consumers were aware of the sales promotion strategy followed by Pepe Jeans followed by Advertising. Q .If yes, how you were made aware? Characteristics No of respondents News paper 2 Magazine 1 Television advertisement 5 E-mail 0 Word of mouth 4 total 12 Interpretation: From the above chart its clear that tools like television ads and words of mouth plays a very important role in creating awareness for Pepe Jeans. Q. what according to you made the brand more attractive from the other leading brands of jeans? Characteristics No of respondents Quality 2 Price 1 More fashionable 1 Better customer services 0 More diverse design to choose from 2 More customized product 2 Brand name 4 Brand ambassador 0 total 12 Interpretation: From the above pie chart it can be concluded that the quality, more customized products and more diverse design to choose from are some of the features that makes this brand attractive as compared to others. Deal jeans Q. Why did you buy Deal jeans? Characteristics No of respondents Good service 0 Good quality 0 Price 1 Design 0 Brand name 0 Discount Scheme 0 total 1 Interpretation: Price is the only characteristics that pull the customers to stores. Q. Would you like to purchase goods and services from this store again? Responses No of respondents Yes 1 No 0 Total 1 Interpretation: The person who has bought the product is satisfied and is ready to try the product again. Q. Are you aware of the various promotional schemes and offers available in the store? Responses No of respondents Yes 1 No 0 Total 1 Interpretation: The person seems to know about the promotional schemes that are carried out by Deal jeans. QAs per your knowledge what type of promotion activity is undertaken by the organisation characteristics Responses Advertisement 1 Publicity 0 Personal selling 0 Social media networking 0 Sales promotion(discount offers, seasonal sales, loyalty programs) 0 Total 1 Q. If yes, how were u made aware? Characteristics No of respondents News paper 0 Magazine 0 Television advertisement 1 E-mail 0 Word of mouth 0 total 1 Interpretation: The person is aware of the product through the television ads. Q what according to you made the brand more attractive from the other leading brands of jeans? Characteristics No of respondents Quality 0 Price 1 More fashionable 0 Better customer services 0 More deserve design to choose from 0 More customized product 0 Brand name <

Friday, October 25, 2019

Personal Narrative- First Love and Missed Opportunities :: Personal Narrative Writing

Personal Narrative- First Love and Missed Opportunities As a sophomore my workload consists mainly of three very different classes. But within the first week I had something to tie them together; love, to be more specific, first love. In my bible study class, the professor wanted to illustrate the human ability to recall detailed information regarding personally important events. He posed the question â€Å"How many of you remember your first love?† and went on to say how we should approach bible study with a degree of passion. The question was posed again in my science history class, illustrating the love the people we were going to study (Aristotle, Galileo, and Newton) had for their professions. A few days later in creative writing, we described an author’s passion for basketball as his first love. Our professor pauses to place a question before the group. â€Å"How many of you can remember your first love?† A triple coincidence in my classes? Or maybe a theme for the year two thousand. Perhaps the weather was maki ng my professors nostalgic. Who knows? It would be prudent to note that I’m not a particularly attractive individual. I am a short, overweight man with no lack of body hair. Suffice to say I have not been in an intimate situation since playing house at the age of six. None the less each time the question was posed before the class, I raised my hand. After all, it seemed like almost everyone was responding and it wasn’t as if I were weird or anything. I may not have had a first love to remember, but I still remember vividly my first crush. Her name was Kelly and I had the hots for her through junior high and early high school. We met in junior high band. We both played French Horn and sat next to each other every day. I was first attracted to her by the things we had in common. We both had the tendency to follow the school rules. Like me, she liked writing and we later developed an interest in Biology. We were simply like-minded. She would finish my thoughts when speaking and tended to focus on the things I found important. Then, I started to have totally irrational feelings for her. The hairs on the back of my neck would stand with excitement any time she was near me. Her presence was always on my mind whenever she was in the same room.

Thursday, October 24, 2019

Measurement research paper

There is a saying that efforts of measurement depend on the out come of global teams. The difference between the outcome and the process isn’t so important but only that during research, what is measured depends on the work of the teams.Measurement can be seen as investing in order to make a descion or a desired outcome. But also, there has to be some questions answered like what, when and how to measure. As for when to measure, this depends on the rates and time of team performances, as for how to measure this is based on the instrument going to be used in measuring.The use of measurement includes researching, getting the problem diagonised, training feedback and lastly evaluation in areas of training and selection.  Measurement attributes help in knowing what behaviours to concentrate on and determine. Behaviours examined leads to organizing attributes. These behaviours are usually organised in an allocation of a task.Volume is the space which a liquid occupies in a contai ner. Volume measuring units include gallons, cups, and quarts but there is what we call the systems of metric which include litres and millilitres. The instruments used to collect the units may include measuring cups, cylinders, measuring spoons and beakers. In the case of measuring a liquid volume that is small for example if it is something like medicine (syrup), the best unit of measure to use is milliteres, If it is something which has a little more volume for example sugar in a sugar bowl, then its better to use a cup, but if this volume is actually liquid then it means the right unit of measure is pints. If the liquid is in a large volume then gallons are best to use. The best formula to use while measuring the volume in a bucket may be pi multiplied by 2r (radius) multiplied by h (height) which is  Ã‚  Ã‚   pi*2r*hArea is an enclosed dimensional geometric figure spaceThe formula for measuring area in a bucket may be pie multiplied by pi multiplied by 2r (radius) multiplied by h (height) which is pi*2r*hLength is usually the space between the beginning of an object or point to the end. The space in between is what is called length. The distance around the object is called its perimeter. The measurement systems of length include customary units and metric units. And these include centimetres, miles or kilometeres.Lets say you are interested in measuring lengths which are short like the length of your face, then the best to use is centimetres. If you are measuring distances which are long for example from your house till the capital city centre, then the best is kilometres and miles. The best formula to use while measuring the length in a bucket may include 2 multiplied by pi multiplied r(radius) which is 2*pi*rWeight is amount of gravitational force on an object. The devices used to measure weight can include calibrated scale and two arm balance. Weight has customary units of measure and these are pounds. The metric units of measure are kilograms. If on e wants to measure an object which is small or little, the best to use is milligrams, when the object is a bit bigger for example a glass, then the best to use is grams, then if the object is more bigger like if you want to know what your weight is, then the best to use is the kilograms and pounds, above all if the object is very very big like   a big animal like a giraffe, then you are free to use tons and kilograms as your units of measure.REFERENCESNeely, J. (2004). University of Northern Iowa. Retrieved March 14, 2007Pollock, N., & Thompson, S. (1998). University of Richmond. Retrieved March 14, 2007Brannick, M. T., Salas, E., & Prince, C. (Eds.). (1997). Team Performance Assessment and Measurement: Theory, Methods, and Applications. Mahwah, NJ: Lawrence Erlbaum Associates.

Wednesday, October 23, 2019

Importance of Fashion

Fashion Is Important Fashion is a concept that has been around since the beginning of ages. The Neanderthals of the Stone Age used sewn animal skins to get protection from the harsh environmental factors. This simple body covering that people used then went on developing throughout time to suit the different climates and cultures of the world. However today fashion is seen as a form of adornment and moreover a way of life, especially for the young generation. Fashion is the first thing that happens each morning; we wake up put on a clean presentable outfit in which we would feel good o face the day.The term â€Å"bad hair days† are very real in today's world; people's days are ruined if they have bad hair or a bad outfit. This makes fashion an important factor in creating a successful day. The outward appearance is very often an essential factoring building confidence. For many, especially those of them in the business world don't feel good enough to face interviews, meetings and conferences if they are not satisfied with their appearance. Others, that is, teenagers who are the biggest fans of fashion consider fashion a cult and would always be updated about he latest trends and sport them around town.This way fashion has become a prominent affair in our lives. Different fashion conceitedness out a lot about the culture, environment, values, traditions and roots of a group of people and where they come from. In a few coo tries and governmental systems, they require people to dress in a particular way due to many reasons be it religion, culture, values etc. The I-JAKE itself can be cited as an example of such a country; though strictly not observed, we do see certain signboards at malls and other public areas requesting decent looting.Such is the scenario in most middle eastern countries. The most recent vogue is ethnic inspired modern wear. This is bring Eng up the early clothing styles of countries mixed with modern outfits to create a fusion of ages an d cultures. Another important aspect of fashion is that allows us to recognize nationalities through their dressed. A man in Candors will easily be recognized as an Arab, while an elegant silk Scare will speak Hindi and the elegant folds off Kimono displays Japan. This tells us that the way a person dresses speaks a lot.

Tuesday, October 22, 2019

Managers Vs Leaders Essays - Social Psychology, Free Essays

Managers Vs Leaders Essays - Social Psychology, Free Essays Managers Vs Leaders The business sector in todays society is increasing rapidly, and with this increase comes the need for more people to manage and lead the growing companies, but this growing need also raises some potential questions: Can anyone become a leader or a manager? Is there a difference between the two? Can people be trained to become leaders or a managers? Just like many other questions that might be asked in business; these questions have no one, definite answer. Lets begin first by acknowledging the definitions of the two root words; the word manage means to handle, where as the word lead means to go. Similarly as the two words have different definitions, they also have different purposes. To help individuals increase their potentials in business, an internationally recognized motivational speaker by the name of Marc Sanborn has developed certain theories that, much like in science or art, prove some things to be more true than others by providing supporting facts to prove the validity of certain ways of thinking. Many of Marcs theories validate the fact that in general, good managers tend to be good leaders, but good leaders are not always good managers. It is said, Any company that cannot imagine the future wont be around to enjoy it. Therefore before any manager or leader can affect changes in their business they have to do what Marc describes as visioning; they must mentally look into what they want to see as the potential outcome of any given situation. Managers are concerned with the problem at hand; they focus on what has to be done. Leaders on the other hand, notice what has to be done, but spend their time figuring out how to get it done. Marc states managers vision the destination, leaders vision how to get there. To be an effective leader it is important to focus on the gritty details of a situation, look for opportunities and how to achieve them. Visioning cannot be taught but can be developed. Marc suggests people start from the end and work backwards, or think to themselves what will this team accomplish because of me? Leadership is all about taking an organization to a place it would not have otherwise gone without you, in a value-adding, measurable way. When you vision, you think your way into a situation and it is the approach in visioning that separates managers from leaders. - 1 - Visioning however is not the only method that separates managers form leaders. The different strategies used by managers and leaders in terms of their use of human

Monday, October 21, 2019

Free Essays on Thomas Malthus

The Writings of Thomas Malthus The fame of the English economist Thomas Robert Malthus has remained because of his work "An Essay on the Principle of Population", published in 1798. In it he sought to show that increases in population will eventually diminish the ability of the world to feed itself. "...I say that the power of population is indefinitely greater than the power in the earth to produce subsistence for man." He based this conclusion on the thesis that populations expand in such a way as to overtake the possibility of adding enough land for crops. While some of Malthus' statements have been put aside by many economists, 20th-century worries over population growth brought him back into favor. The 1798 pamphlet was expanded into a book in 1803. The sixth and last edition of the work came out in 1826. Malthus was born in Rookery, Surrey, England, in February 1766. He attended Cambridge University, earning a master's degree in 1791. In 1793 he was elected a fellow of Jesus College. He became professor of history and political economy in 1805 at the East India Company's college in Haileybury, Hertfordshire, and remained there the rest of his life. He died on Dec. 23, 1834. Malthus was a pessimist who viewed the popular notion of human perfectibility as foolishness. As he continued studying economics, he became concerned with problems of supply and demand, gluts of goods, and recessions. He saw saving as a threat to production because it diminishes purchasing power..... Free Essays on Thomas Malthus Free Essays on Thomas Malthus The Writings of Thomas Malthus The fame of the English economist Thomas Robert Malthus has remained because of his work "An Essay on the Principle of Population", published in 1798. In it he sought to show that increases in population will eventually diminish the ability of the world to feed itself. "...I say that the power of population is indefinitely greater than the power in the earth to produce subsistence for man." He based this conclusion on the thesis that populations expand in such a way as to overtake the possibility of adding enough land for crops. While some of Malthus' statements have been put aside by many economists, 20th-century worries over population growth brought him back into favor. The 1798 pamphlet was expanded into a book in 1803. The sixth and last edition of the work came out in 1826. Malthus was born in Rookery, Surrey, England, in February 1766. He attended Cambridge University, earning a master's degree in 1791. In 1793 he was elected a fellow of Jesus College. He became professor of history and political economy in 1805 at the East India Company's college in Haileybury, Hertfordshire, and remained there the rest of his life. He died on Dec. 23, 1834. Malthus was a pessimist who viewed the popular notion of human perfectibility as foolishness. As he continued studying economics, he became concerned with problems of supply and demand, gluts of goods, and recessions. He saw saving as a threat to production because it diminishes purchasing power.....

Sunday, October 20, 2019

Microsoft Word Tips Creating a List of Charts and Figures

Microsoft Word Tips Creating a List of Charts and Figures Creating a List of Charts and Figures Adding charts and figures to a college paper or business report adds visual impact, which can help you make your point more clearly. However, if you are using charts or figures, you also need to make them easy to find for your reader. This is why Microsoft Word offers a quick way of adding a list of charts and figures to a document. Read on to find out how this works. A list of figures. Adding Images and Captions You can add pictures or charts to a document in Microsoft Word via the Illustrations section of the Insert tab on the main ribbon (you can also import charts from Excel). Adding images and charts. To create a list of the figures and charts, though, you’ll also need to add captions. There are two main ways to do this: Right click the image or chart and select Insert Caption from the menu Place the cursor where you want to add a caption and select Insert Caption from the References tab on the ribbon (or from the Insert tab if you’re using Word for Mac) Adding captions. This will open a new window where you can add your caption text and select a label type. For charts and figures, the â€Å"Figure† label is usually best. Make sure all images and charts that you want to list have captions with the same label type. Adding caption text. Creating a List of Charts and Figures Once you have added all the captions to your document, you can generate an automatic list of charts and figures. To do this on a PC, you need to: Place the cursor where you want to add the list Go to the Captions section of the References tab Click Insert Table of Figures Pick a label type from the menu and click OK Selecting a label type. To do the same thing on Mac computers, select Table of Figures from the Index and Tables section of the Insert menu. This will generate a list of charts and figures based on the caption text for images with that label type. If you make further edits to the document, you can update the list at the touch of a button (simply select it and click Update Table). Updating a list of figures.

Saturday, October 19, 2019

Management Change Coursework Example | Topics and Well Written Essays - 1000 words

Management Change - Coursework Example The same situation was present at Oticon where its activities adversely affected stakeholders. Some of the stakeholders had a direct interest and contact with the organisation while others had an indirect interest and occasional contact with it. For instance, Oticon customers were in need of the products manufactured by the organisation i.e. hearing aids, but preferred one that could be inserted inside the ear. Unfortunately, Oticon only manufactured hearing aids that could be placed behind the ear. On the other hand, Oticon customers demanded products that complied with the digital technology. This highly contributed to the plummet of Oticon’s performance and profit margins since it was a strong holder and advocate of the analogue technology. As a result, the organisation lost favour in the buoyant markets including the Far East and America. In addition, the shareholders wanted to own a fast-paced organisation that had a big market share and equity. Their main interest theref ore was in the growth of their shares and dividends. Conversely, the management and employees of Oticon were interested in the growth of the organisation so as to ensure job security, a lucrative remuneration and positive prospects. This was to be achieved by increasing the organisation’s efficiency and implementation of cost-cutting strategies so as to run a more significant, fast and innovative business. This was with the aim of attaining a competitive advantage and market control. The other stakeholders of Oticon that were also gravely affected by the deteriorating state included the government, suppliers, trade unions and pressure groups. With the aim of dealing with the raised concerns Oticon’s President Lars Kolind formulated a viable strategy to enable implementation of management change. The strategy included a decrease in the price of the hearing aid, a reduction of the hearing aid’s size, layoff of some staff, increased efficiency, cost-cutting measure s and implementation of a holistic customer care strategy which was to be supported by a spaghetti-organisational approach. This was to be achieved by changing the formal organisation of Oticon into a disorganised organisation. This involved the elimination of job titles and departments as well as the use of informal communication i.e. face-to-face. At first, this change was met with objection from employees where some felt that they did not possess the project management skills and ability to work as a team. Most, especially those that held hierarchical positions were against the loss of authority, status symbol, routine and information monopoly. In order to overcome, the resistance Kolind involved every employee in implementing the changes in the organisation. He ensured that every employee clearly understood the direction of the new management change. In addition he formulated human values that favoured employees and gave them the opportunity to empower themselves. As a result, a solid employer-employee relationship dictated by trust was established. Moreover, a carrot and stick leadership strategy was implemented. It gave employees only two options of either continuing to work at Oticon but under the new changes or resign. Therefore, majority of the employees had no choice but to comply with the stipulated changes than to lose their jobs. This strategy effectively curbed resistance because with time employees started to support the

Case study and 3Questions Help me Essay Example | Topics and Well Written Essays - 500 words

Case study and 3Questions Help me - Essay Example The converse position isn’t really converse from Carr’s argument; it merely addresses the issues on a more singular level. To revisit the railroad analogy, having the technological tracks already set, as evidenced in diverse strands of computer and internet technology, company’s now must focus on more precise and finely-tuned technological measures in order to gain a competitive advantage. While these measures don’t carry the aplomb of the initial IT infrastructure (as Carr indicates) they nevertheless are essential measures (as the article argues). Again, this question seems to be one primarily concerned with semantics. Few business leaders would acknowledge that information technology is useless in the sense that the article presents it. The real question should be to what extent a fundamental infrastructure has been established and to what extent can one even continue to speak of a unifying concept of ‘information technology’. While General Electric and Intel surely have a number of overlapping information technology concerns, when it comes to specific instances of information technology there are areas of great divide. Surely, advances in information technology when applied strategically and competently no doubt result in business advantages; for instance the CEO of General Electric states, â€Å"We tend to get a 20 percent return on tech investments, and we tend to invest about $2.5 billion to $3 billion a year.† 3. What are several ways that IT could provide a competitive advantage to a business? Use some of the companies mentioned in this case as examples. Visit their websites to gather more information to help you answer. A review of GE’s website reveals their extensive breadth of business involvement. Their involvement in producing media products particularly stands out as an instance where they could implement information

Case study and 3Questions Help me Essay Example | Topics and Well Written Essays - 500 words

Case study and 3Questions Help me - Essay Example The converse position isn’t really converse from Carr’s argument; it merely addresses the issues on a more singular level. To revisit the railroad analogy, having the technological tracks already set, as evidenced in diverse strands of computer and internet technology, company’s now must focus on more precise and finely-tuned technological measures in order to gain a competitive advantage. While these measures don’t carry the aplomb of the initial IT infrastructure (as Carr indicates) they nevertheless are essential measures (as the article argues). Again, this question seems to be one primarily concerned with semantics. Few business leaders would acknowledge that information technology is useless in the sense that the article presents it. The real question should be to what extent a fundamental infrastructure has been established and to what extent can one even continue to speak of a unifying concept of ‘information technology’. While General Electric and Intel surely have a number of overlapping information technology concerns, when it comes to specific instances of information technology there are areas of great divide. Surely, advances in information technology when applied strategically and competently no doubt result in business advantages; for instance the CEO of General Electric states, â€Å"We tend to get a 20 percent return on tech investments, and we tend to invest about $2.5 billion to $3 billion a year.† 3. What are several ways that IT could provide a competitive advantage to a business? Use some of the companies mentioned in this case as examples. Visit their websites to gather more information to help you answer. A review of GE’s website reveals their extensive breadth of business involvement. Their involvement in producing media products particularly stands out as an instance where they could implement information

Case study and 3Questions Help me Essay Example | Topics and Well Written Essays - 500 words

Case study and 3Questions Help me - Essay Example The converse position isn’t really converse from Carr’s argument; it merely addresses the issues on a more singular level. To revisit the railroad analogy, having the technological tracks already set, as evidenced in diverse strands of computer and internet technology, company’s now must focus on more precise and finely-tuned technological measures in order to gain a competitive advantage. While these measures don’t carry the aplomb of the initial IT infrastructure (as Carr indicates) they nevertheless are essential measures (as the article argues). Again, this question seems to be one primarily concerned with semantics. Few business leaders would acknowledge that information technology is useless in the sense that the article presents it. The real question should be to what extent a fundamental infrastructure has been established and to what extent can one even continue to speak of a unifying concept of ‘information technology’. While General Electric and Intel surely have a number of overlapping information technology concerns, when it comes to specific instances of information technology there are areas of great divide. Surely, advances in information technology when applied strategically and competently no doubt result in business advantages; for instance the CEO of General Electric states, â€Å"We tend to get a 20 percent return on tech investments, and we tend to invest about $2.5 billion to $3 billion a year.† 3. What are several ways that IT could provide a competitive advantage to a business? Use some of the companies mentioned in this case as examples. Visit their websites to gather more information to help you answer. A review of GE’s website reveals their extensive breadth of business involvement. Their involvement in producing media products particularly stands out as an instance where they could implement information

Case study and 3Questions Help me Essay Example | Topics and Well Written Essays - 500 words

Case study and 3Questions Help me - Essay Example The converse position isn’t really converse from Carr’s argument; it merely addresses the issues on a more singular level. To revisit the railroad analogy, having the technological tracks already set, as evidenced in diverse strands of computer and internet technology, company’s now must focus on more precise and finely-tuned technological measures in order to gain a competitive advantage. While these measures don’t carry the aplomb of the initial IT infrastructure (as Carr indicates) they nevertheless are essential measures (as the article argues). Again, this question seems to be one primarily concerned with semantics. Few business leaders would acknowledge that information technology is useless in the sense that the article presents it. The real question should be to what extent a fundamental infrastructure has been established and to what extent can one even continue to speak of a unifying concept of ‘information technology’. While General Electric and Intel surely have a number of overlapping information technology concerns, when it comes to specific instances of information technology there are areas of great divide. Surely, advances in information technology when applied strategically and competently no doubt result in business advantages; for instance the CEO of General Electric states, â€Å"We tend to get a 20 percent return on tech investments, and we tend to invest about $2.5 billion to $3 billion a year.† 3. What are several ways that IT could provide a competitive advantage to a business? Use some of the companies mentioned in this case as examples. Visit their websites to gather more information to help you answer. A review of GE’s website reveals their extensive breadth of business involvement. Their involvement in producing media products particularly stands out as an instance where they could implement information

Friday, October 18, 2019

Pornography criminalization Essay Example | Topics and Well Written Essays - 1000 words

Pornography criminalization - Essay Example The CNN article is just one of many that are published each year about pornography within the United States. 1. Fully Criminalize Pornography. Outlawing pornography would mean removing pornographic material from computers, TVs, magazines, sexy videos and posters; Outlawing pornography is speculated to increase the incidents of sex crimes. The pornographic material and production would go underground and the production of the material might be done by "much nastier people than those who run it now" (Micklethwait, p1). Pornography has been deemed by many as dangerous to women because it promotes sexual violence against women (Corbin, 1-5). Outlawing pornography is argued to help women regain control over their bodies. Pornography that contains fantasies of rape may lead to the fantasy being acted out in the form of an actual rape. This may bring an unintended message that "sex is bad and only men should be interested in it" (Corbin, 3). The negative aspects of pornography are many. There has been "mounting evidence from teachers, social workers, probation officers, doctorsthat there is a link between scenes of violence depicted on TV, Video, and films, and human behavior."(Munday, 1) According to Munday many people feel that "freedom of expression has gone to0 far" (Munday, 1). The desire to have pornography banned has been met with opposition that asserts that banning it would a violation of the first amendment right to free speech. On the other hand it has been argued that pornography violates a woman's civil rights (MacKinnon, 1). MacKinnon further argues that "pornography is a political practice of power and powerlessness" (MacKinnon, 2). Conservatives continue to argue that pornography degrades women and uses them only as sexual objects that need to be controlled (Pornography and Ethics, 3). Some would argue that the viewing of pornography does little or no harm but one only need recall recent news that reported a young American boy who hung himself after viewing the execution of Saddam Hussein over and over on national TV. "We're theorising he tried to experiment or mimic the behaviour and it got out of control" (CNN, January 5, 2007 - 7:49AM) People are affected by what they see in what ever format it appears. Their behavior is a result of their environment and what they are exposed to. When is comes to pornography, where is the line drawn that protects our freedoms and does no harm. 2. Fully Legalize Pornography. Some liberals argue that pornography is mostly low value content designed to produce sexual arousal and contains speech of little value intellectually and does not need protecting (Pornography and Censorship, 5). Proponents of legalized pornography argue that to further censure pornography would have chilling repercussions in the publication or showing of other materials such as valued literary, artistic, and political works. They question how to define pornography and argue that any definition would also exclude other materials as stated above. Criminalizing pornography would act to suppress future works because the artists, writers, etc who "would fear that their works would be construed as pornography and thus not publish out of fear they would be prosecuted" (Pornography and Censorship, 8-9). The ACLU (American Civil Liberties Union) president

Surprise ending Essay Example | Topics and Well Written Essays - 250 words

Surprise ending - Essay Example The reader anticipates that Swift will come up with a realistic solution by which these poor children can â€Å"contribute to the feeding, and partly to the cloathing of many thousand† (para.4). The reader’s suspicion is aroused when Swift begins to talk about children being â€Å"saleable commodities† (Swift, 1729, p.7) and calculates a cost-effective selling price. At this point, the reader realizes that there is a catch in the argument and that Swift’s suggestion will be out of the ordinary. Then comes the â€Å"surprise ending†: Swift suggests that that â€Å"a young healthy child well nursed, is, at a year old, a most delicious nourishing and wholesome food, whether stewed, roasted, baked, or boiled† (Swift, 1729, p. 9). He continues to devise plans for the sale of children and various ways to convert their flesh into delicacies. The reader is now aware that Swift’s suggestion is pure irony. By giving the reader a jolt with his â€Å"surprise ending,† Swift greatly strengthens the validity of his real suggestion to improve the social and economic condition of Ireland under British rule in the eighteenth century: the taxation of absentee landlords, the promotion of locally manufactured goods, banning foreign luxury goods, practicing thrift and temperance and encouraging nationalism, brotherhood and virtue. He urges â€Å"landlords to have at least one degree of mercy towards their tenants† and shop-keepers to adopt â€Å"a spirit of honesty, industry, and skill† (Swift, 1729, para. 29). This is Swift’s real proposal. Swift skilfully uses his â€Å"surprise ending† to stimulate interest, rouse the reader’s conscience and make the reader more receptive to his concrete suggestions to rectify the ills of the suffering Irish

Thursday, October 17, 2019

Career Development Case Study Example | Topics and Well Written Essays - 2000 words

Career Development - Case Study Example Analysis of the Actions of Madeleine Lagarde and Her Mentor 6 2.2. Analysis of the Actions of Eric Wong and His Mentor 7 3.0. Ways to Make Mentorship More Different 8 Bibliography 9 1.0. BCG’s Career Development and Mentorship Processes: Strengths and Weakness Boston Consulting Group is considered as the ideal place for strategy consulting as an organisation. The main objective of the organisation is to attract, develop and retain the best of the candidates in the organisation. The career development process for the professionals and mentorship program in the organisation is the best. The strengths and weaknesses of these processes are discussed in the below paragraphs. 1.1. Strength of the Career Development and Mentorship Process The career development in BCG is quite remarkable. There is a good scope for career building in the organisation, ranging from associates to officers. The associates and consultants in the firm are primarily focused on the organisational module. The project leader handles various projects in the organisation. The managers have the responsibility to handle both the project and the clients of the organisation as both are termed essential for the success of the business. The officers of BCG give much emphasis on clients and the success of the organisation. ... The incoming consultants are assigned a Career Development Consultant (CDC) advisor, as they provide guidance to the clients in their project work and help them in their success. They also provide positive and/or negative feedback to the incumbents for their improvement. Therefore, the employees can grow skills by the opportunities from staffing. Consequently, the employees need to be proactive in building their skills. The training is also conducted for the professionals for qualitative and administrative purpose. The formal training helps the employees to improve their social skills, networking skills and becoming more familiar with the working environment of BCG. With an overall point of view, the on-job training is quite productive for the professionals. The BCG officers are assigned as informal mentors for incoming consultants and CDC advisors are the formal mentors. The mentors, who are selected for the incumbents, assist them to deal with several issues and stimulate their ski lls. There is no structured time for the mentors to talk to the consultants. From the first month of their joining up to 24th month, mentors discuss and try to explore various problems that may arise with the consultants in their work and workplace. 1.2. Weaknesses of Career Development and Mentorship Process BCG gives primary focus on handling the clients rather than the growth of the people. The promotion in the organisation is decided by the senior persons depending on the skills of the professionals and not by their time period in the job. Thus, biasness is most likely to arise in the workplace. There is a criterion of voluntary exit for the professionals during their on-job training period due to poor

Cybersecurity Coursework Example | Topics and Well Written Essays - 750 words

Cybersecurity - Coursework Example There is the further consideration that while many businesses actively have security measures in place for traditional crimes, the relative ignorance of cyber-crimes has created a more lax environment. Indeed, a recent report by Verizon indicated that close to 90% of cyber-attacks in the last year could have been avoided if the businesses had taken proper preventative precautions. The punishment for committing cybercrime is already significant. In this way one considers that illegally accessing a network can result in between 5 months to 5 years of imprisonment ("Real cost of," 2011). In other instances it seems that cybercrime is not taken as seriously as traditional crime. One considers that Jeffrey Lee Parson created an Internet virus that caused significant damage to countless. However, Parson’s punishment was extremely lenient; in this way he received a sentence that was less than many people receive for a marijuana offense (Mccullagh, 2011). Of course, punishment for cyb ercrime is relative to the specific offense and legal environment. Still, it seems that there may be a degree of leniency involved. Ultimately, it’s clear that the American legal system must increasingly take into account the impact the cybercrime, rather than the fact that it occurs behind a computer desk, when assigning legal punishment. 2. There are a number of ways that compliance would have prevented the attack against Adagia Telecom. The United States government has established a number of compliance measures aimed at preventing or reducing cyber-attacks ("Cybersecurity assurance program," 2012). In this way, Adagia Telecom had relatively lax cybersecurity measures in place. One prominent area that Adagia did not have in place was proper control over automated telecommunications processes. While this factor is generally a major element in oil and gas, and manufacturing industries, it’s clear that it is equally important for Adagia Telecom; the lack of adequate co mpliance in this region greatly contributed to the organization’s cyber vulnerability, as malware was able to infect these automated systems (Heiman 2012). One of the greatest challenges with private industry is an unwillingness to disclose cyber-attacks, as it could impact business strategy. It is important that Adagia have reported the attack to law enforcement. In this way one considers that there must be a culture of disclosure that is established which can act as a deterrent against future criminals. Of course there is always the challenge of locating necessary evidence in such cyber cases, as oftentimes the perpetrators are able to erase the traces of their entrance into the network. 3. There are a number of difficulties policy makers face at the United States national level to get policy that directly targets cybercrime. Similar to much policy implementation, the primary challenge is divergent perspectives between the major political parties. Indeed, the Republican and Democratic parties have already established conflicting approaches to cybersecurity in their current Presidential platforms. Corrin (2012) indicates that there are significant differences in perspective, as the Republicans criticize the Democrats for overly relying on defense capabilities in their approach to cyber security efforts. Another major challenge related to cyber-security is the nation’

Wednesday, October 16, 2019

Career Development Case Study Example | Topics and Well Written Essays - 2000 words

Career Development - Case Study Example Analysis of the Actions of Madeleine Lagarde and Her Mentor 6 2.2. Analysis of the Actions of Eric Wong and His Mentor 7 3.0. Ways to Make Mentorship More Different 8 Bibliography 9 1.0. BCG’s Career Development and Mentorship Processes: Strengths and Weakness Boston Consulting Group is considered as the ideal place for strategy consulting as an organisation. The main objective of the organisation is to attract, develop and retain the best of the candidates in the organisation. The career development process for the professionals and mentorship program in the organisation is the best. The strengths and weaknesses of these processes are discussed in the below paragraphs. 1.1. Strength of the Career Development and Mentorship Process The career development in BCG is quite remarkable. There is a good scope for career building in the organisation, ranging from associates to officers. The associates and consultants in the firm are primarily focused on the organisational module. The project leader handles various projects in the organisation. The managers have the responsibility to handle both the project and the clients of the organisation as both are termed essential for the success of the business. The officers of BCG give much emphasis on clients and the success of the organisation. ... The incoming consultants are assigned a Career Development Consultant (CDC) advisor, as they provide guidance to the clients in their project work and help them in their success. They also provide positive and/or negative feedback to the incumbents for their improvement. Therefore, the employees can grow skills by the opportunities from staffing. Consequently, the employees need to be proactive in building their skills. The training is also conducted for the professionals for qualitative and administrative purpose. The formal training helps the employees to improve their social skills, networking skills and becoming more familiar with the working environment of BCG. With an overall point of view, the on-job training is quite productive for the professionals. The BCG officers are assigned as informal mentors for incoming consultants and CDC advisors are the formal mentors. The mentors, who are selected for the incumbents, assist them to deal with several issues and stimulate their ski lls. There is no structured time for the mentors to talk to the consultants. From the first month of their joining up to 24th month, mentors discuss and try to explore various problems that may arise with the consultants in their work and workplace. 1.2. Weaknesses of Career Development and Mentorship Process BCG gives primary focus on handling the clients rather than the growth of the people. The promotion in the organisation is decided by the senior persons depending on the skills of the professionals and not by their time period in the job. Thus, biasness is most likely to arise in the workplace. There is a criterion of voluntary exit for the professionals during their on-job training period due to poor

Tuesday, October 15, 2019

Art museum Essay Example | Topics and Well Written Essays - 750 words

Art museum - Essay Example This essay discusses that Getty Museum is that it offered any viewer, who might not even have a definite or groomed sense of appreciation for art him/herself, a clear insight into the Byzantine culture and the monastic life that was a hallmark of the Holy Monastery of Saint Catherine. The way myriad historical objects were displayed in this exhibition took a viewer immediately into another part of the world, the part that was alive with all the vibrant colors of a rich culture about thousands of years ago. About fifty-three objects were transferred from the ancient monastery in Sinai from Egypt to Los Angeles for organizing this unparallel exhibition. Monks have resided at the foot of the Mount Sinai since the third century, and since then the various rare and historically and culturally important objects there have been tried to be preserved by the generations of monks at the monastery. The veneration of icons in the monastery continued uninterrupted by the monks because this place was left safe from the wild destruction of religious objects, which was a defining feature of the Byzantine emperorship.   An unprecedented look at some of the world’s oldest surviving icons that prove to be potentially capable of giving the viewers an insight into the ancient Egyptian culture was an ultimate goal of the exhibition held at the Getty Museum named Icons From Sinai. Another important goal of this exhibition was to bare the astoundingly marvelous aura of these ancient remnants for the eyes of the general public.            Ã‚  ... on held at the Getty museum is that it offered any viewer, who might not even have a definite or groomed sense of appreciation for art him/herself, a clear insight into the Byzantine culture and the monastic life that was a hallmark of the Holy Monastery of Saint Catherine. I am not stating this fact merely for the sake of empty appreciation, but the way myriad historical objects were displayed in this exhibition took a viewer immediately into an another part of the world, the part that was alive with all the vibrant colors of a rich culture about thousands of years ago. About fifty-three objects were transferred from the ancient monastery in Sinai from Egypt to Los Angeles for organizing this unparallel exhibition. Monks have resided at the foot of the Mount Sinai since the third century, and since then the various rare and historically and culturally important objects there have been tried to be preserved by the generations of monks at the monastery. The veneration of icons in the monastery continued uninterrupted by the monks because this place was left safe from the wild destruction of religious objects, which was a defining feature of the Byzantine emperorship. The viewers, including myself, got to appreciate a vivid picture of the cultural history of the Monastery of Saint Catherine and Mount Sinai via many priceless objects displayed in the exhibition. An unprecedented look at some of the world’s oldest surviving icons that prove to be potentially capable of giving the viewers an insight into the ancient Egyptian culture, was an ultimate goal of the exhibition held at the Getty Museum named Icons From Sinai. Another important goal of this exhibition was to bare the astoundingly marvelous aura of these ancient remnants for the eyes of the general public.

Monday, October 14, 2019

Intellectual Skills Practical Skills And Transferable Skills Education Essay

Intellectual Skills Practical Skills And Transferable Skills Education Essay My first impression of this course was glad where I has chance to find out how the process of research and how to write the research report. As part of that, this course also has mention information system where I can more understand how the information system can support business activities and the future of information technology. The aim of this program is reflecting on the application of research approaches and communicating research finding in a suitable format for dissemination. Because of that, among the course I learning how to categories sources of information, how source of information usage in research, how IT contribution can enhance business performance and awareness of the range and variety of the technologies that support organisations. Moreover, this course also let me to practice intellectual skills, practical skills and transferable skills. For intellectual skills include how to select the suitable topic for investigation, appreciate its relationship which current development in IT, define clear research objectives, evaluate the results of a literature survey and understand system approach to organizations is considerable part for doing reaching. Meanwhile, this module let me to experience how to work effectively as part of team and schedule an effective study plan where systematically organize and interpret data obtained during group assignment and undertake self directed study. Furthermore, this course also let me practice to produce an effective visual presentation. Overall, the objective of this program is transfer the theoretical and skills to real world situations where I can apply it in the future. Main Report The coursework are split into two parts, the first part is group research and presentation. Before start the coursework, we try to plan how the group performed whether whole class in single group or separate in small group. Unfortunately our course modulator decides to discrete our class into three teams. Thus I feel that anxiety which team needs to joint because fearful to join the worst team has poor leader where it make my journey of this group project bitterer. This is where I found that the teamwork plays and leader as important elements for success the project. Team work is a group of individuals working together to achieve a common goal which is complete our group assignment. While, team leader is key person in the team where he/she needs to known well the project future direction, responsibility, well planning, attends team member and give a clear cut intrusion to the team member. Therefore leader performance is important, it will affect whole teams move further or reduce bac k. After few discussions on centre, finally I choose to join Miss Teo team where our team consists of me and Miss Teo only. If has any project in the future, I will not disquiet that need to select which group to join the important is what role you play in the team. If you are team leader need to responsibility and give clear-cut intrusion and attend to team member. If as a team member, need to coordinate with other team member and team leader. The week after finalize group member, we try to carry forward to following question which is select the topic of research of our team. Before we start, our class is worn off by course modulator that we have limited time to carry out research. Meanwhile I insight that the important of time management. Time management is range of tools, skill and techniques to use manage the time accomplishing the project. We distributed the workload among ourselves and set a time frame for completion. Group members were to adhere to the time frame stipulated. This is how we manage to complete a group assignment and presentation, with much hidden work behind our success. Meantime, our team is discussing the topic of the research. After a few short online discussions, our team generally fixates telehealth will be our topic of assignment. Immediately our team facing another question where telehealth is a big topic, isnt our team able to handle this kind of big research in short duration? If not, what is the next topic we need to look it, isnt subtopic of telehealth like telemedicine, home telehealth or ehealth or different topic? These kinds of questions keep come disturb us, among team member also has different argument about the topic and storming stages also come to join our team. Because of that, our team has a lot of online discussion and facing to facing meeting. But unfortunately our team also forces to invite our course modulator to join to settle down our problem. But luckily our team very hastily to say goodbye to storming where we has common idea to decide EHR in Alberta, Canada as our topic. Alberta is the first province in Canada carry out telehealth and EHR. At this moment, I discover that effective listening, take note, peer assessment and select a suitable topic is important for beginning of research process. Previously I thought select topic is easy job where pick up one topic and do research, but now I release that there is a lot of more involved. Next time when team member who coming out an idea/advice or suggestion, another member need careful listening, takes note and try to adopt it. It will reduce the storming stages and less conflict among the team. For the following week, we start do to research for EHR in Alberta. All related information for this assignment base on internet. On the internet, we can search a lot of information about the EHR. Then another problem prompt out is how the source of information will be categories? After categories it how the information usage for JRP? Therefore we try to analysis the information we have and summaries it into a point forms. For the time being, I aware that do the research has their rues of process and approach. Next time will more careful about that. In addition, our classes also establish a group called dynamic group where this group form to share information and discuss the problem facing each of the team. This group has a discussion every saturday on centre. The first mission of this dynamic group is finalizing the format of all report. In the question paper/ guideline give untrustworthy instruction for the format report. Every one of us afraid uses wrong type of format, hence we bring up this topic to group meeting discussion to discuss we need to follow which type of format. Furthermore, the chair of meeting is take turn by all members. It is a good time to learn and practice to be leader. Chair a meeting is a not easy job where need to prepare the agenda and do some homework. After we have sufficient information, then we start to write JRP. On start we have reference sample reference paper to see the structure of research paper and style of writing the research paper. Writing a research paper is not an easy job, where the all the part needs to base on the real fact to explanation. Although I not the editor, but we has much online discussion to discuss all part . At last the first JRP draft is completed, and then we start analysis and double check whether our JRP paper has miss out any point or not. We found that our JRP structure most like a case studies instance a proper research format. Then we look for our course modulator to discuss this issue and our course modulator said that this is the right way. Before that I think that before writing research paper, the editor need to understand the background and detail of the topic only. But now I have different option where the editor need to familiar the research process, approach, method and philosophy. One of them no follow, the whole research paper will be out. In the part of that, I feel the changing is literature review section. We need write the finding has done by previous research paper put at that section. We has try use the original world in previous research paper paste it into this section then will h as plagiarism. Then we found a technique to apply it. This a good lesson for me, next time when reach at this section we will more careful analysis how previous research paper. After few review and online discussion our team were finalize the JRP paper and continue doing the presentation slides. Following the next week, we doing group presentation slides. Then we separate the first few slides are done by me while other will do by Miss Teo. This is my first time to summaries the research paper to presentation slides. At the time, I feel fearful and strain because no idea how to summary become a slide. Then I start search from Internet how to summaries it for my further understanding and that time our team has few discussions. I think is a good chance let me try and learning how to prepare an effective presentation slides. It will help me a lot for future when has a presentation. After we complete the slides, we try to add in a word we need to present. Before the due date of presentation, we try to rehearse the group presentation and individual presentation. But we still no finalize the presentation slides. On that day, all team are trying participating to present their slides, while other will listen and give suggestion or advice after they present. Firstly come out to present my slides I feel scare. At the time, my mind is blank just read what has in the slides and quickly to complete it. I know that the problem what facing. Hope in next time present the slides I will more confidence and slowly to explain the slides. The next mistake I think I need to improve is answer Conclusion Overall I really enjoyed this group assignment where I glad that this group assignment gives me a great learning experience to do research and work as group. Besides that this assignment fit perfectly where I could apply what I learned in class to a real-world situation. Many classes teach you a bunch of stuff but never give you the opportunity to see it for yourself. For instance, Ive learned so much about forces and failures on beams, but have never seen it in real life. Other classes teach you things, but you never use it until years later, at which time you have forgotten some, if not all of it. I was able to take what I learned each week in class and use it to help me with the project. I think this quick application of the principles allows for greater development as a leader. I think that this course to better prepare me as a future leader. I will be able to use what I have learned now and years in the future. I can also use our group development as an example when Im in future groups and build upon the successes and learn from the failures. This project have made a big impact for me and the rest of my group member, hopefully we will be able to overcome these glitches in future project.

Sunday, October 13, 2019

Irelands Michael Collins And Emon De Valera :: essays research papers

Ireland's Michael Collins and Emon De Valera   Ã‚  Ã‚  Ã‚  Ã‚  There are many conditions under which Ireland was divided into two nations. Two main men were the main leaders of this split, Emon de Valera and Michael Collins. Sinn Fein also played a large role. Their differing visions for an Ireland free of British rule was the root motivation for the split.   Ã‚  Ã‚  Ã‚  Ã‚  Born in New York City in 1882, Emon de Valera was described as a 'tall, spectacled, schoolmasterly, of Jewish cast' as Tim Healy said. Edward Norman, the author of A History of Modern Ireland, added that de Valera was an 'austere theoretician' (Norman, 265). Michael Collins was born in 1890 at Clonakilty, Co. Cork. Edward Norman said his personality was to be to the contrary of de Valera's; he said Collins was not an intellectual and was a man of violent impulses. He took that statement further when he said the Collins would go as far to tumble his colleagues on the floor and bite their ears in playful attention. Now that de Valera's and Collins' personalities have been established, we can now analyze the events and actual conditions under which Ireland was under that led ultimately to her freedom.   Ã‚  Ã‚  Ã‚  Ã‚  All across Ireland people were repulsed by the executions which they considered to be needlessly brutal. What they lacked was new leadership to focus the restless energy of the Irish into effective political action, but it was not long in coming. At Christmas 1916 all rebel prisoners who had been interned without trial, those that the British had considered insignificant, were released as a goodwill gesture to the United States which had been very angry by British conduct regarding the rebels. This proved to be a costly mistake. Among those released was a cadre of IRB men who had spent their time in prison educating and organizing themselves into what came out to be a formidable political and military force. The leader of these efforts in prison was Michael Collins, who was still a little known Volunteer at the time.   Ã‚  Ã‚  Ã‚  Ã‚  Despite martial law, Collins contacted the members of his secret organization throughout Ireland and set in motion a clever plan to obtain political power. Using Sinn Fein as cover, the IRB began to run its members as candidates for parliament. Their successes throughout 1917 against Redmond's Irish Parliamentary Party candidates shifted power to Sinn Fein and caused a turmoil of public support for the republican movement throughout Catholic Ireland. After Collins release in June, 1917,Eamon de Valera, the oldest of the surviving 1916 rebels, joined Collins. De Valera was lucky for he had been

Saturday, October 12, 2019

Aimee Mann Lyrics and Gendered Language Patterns :: Free Essays Online

Aimee Mann Lyrics and Gendered Language Patterns Paul Thomas Anderson claims that many of the characters for his film Magnolia[1] were inspired by Aimee Mann lyrics and from knowing Aimee as a personal friend. As the film unfolds, the main theme of connectivity between the characters becomes apparent. If they are not connected in a physical way, they each are in a symbolic way linked as they deal with the necessity of love. Several times it is spoken in the film how someone has love to give, but does not know how to show it. The character Claudia, which Anderson said was played â€Å"with a true sense of Aimee Mann insanity†[2], is so desperate for love and to be needed; yet when Jim offers his love to her, she is so terrified that she runs from it. Here Anderson decides to not only refer to Aimee Mann, but actually has Claudia state to Jim a lyric from Aimee’s song â€Å"Deathly†: â€Å"Now that I’ve met you would you object to never seeing me again?†[3] As Claudia runs from the rest aurant it is clear that being needed in a relationship distresses her, the same emotion Aimee[4] reveals in her song lyric. As Anderson uses a song lyric as text in the film’s dialogue, the question of how lyrics can be looked at in terms of conversational content is raised. In showing how men and women speak differently Tannen cites many kinds of examples in You Just Don’t Understand. Not only does she look at experimental and observational studies, she also includes excerpts from plays and short stories to show that speech patterns carry over into artistic expression[5]. Lyrics then can be examined in this same manner though they are a different type of conversation. If a play is two or more characters conversing with one another on stage, a song lyric can be viewed as one side of a story of dialogue. It does not become any less conversational because of this, but is a different way to interpret a relationship. Deborah Tannen has achieved scholarly and public praise for her conclusions about how women and men differ in conversational styles. You Just Don’t Understand[6] clarifies stylistic differences in how the two sexes communicate with each other.

Friday, October 11, 2019

History of Electrocardiography Machine Essay

History of electrocardiography prevails over two centuries as an intellectual exercise as the process of inventing an electrocardiogram started with the Galvani’s idea of animal electricity. In 1842 this idea was further reinforced by Italian physicist Carlo Matteucci who illustrated by his experiments that electric current could be quantified from inactive heart muscle. German physiologist Emil Dubois-Reymond further explored this phenomenon and confirmed Carlo Matteucci’s conclusion and labeled this changing current in the resting muscle as â€Å"action potential†. He further developed a device that could deliver stimulation pulses to the muscles and was capable of computing discharge current of muscles at short intervals. In 1856 Rudolph von Koelliker and Heinrich Muller recorded an â€Å"action potentialâ€Å"on the spotaneous beating heart. But the major development came in 1872 when French physicist Gabriel Lippmann introduced a capillary electrometer. This capillary electrometer was based on the principle of â€Å"polarization† and â€Å"surface tension†. Structurally it was a slender glass tube with mercury-sulphuric acid base. The mercury meniscus stirred with the influx of electrical potential and was observable by a microscope. In 1893, Willem Einthoven who is considered as the inventor of modern electric cardiogram and its various principles used the term ‘electrocardiogram’ at a conference of the Dutch Medical Association. But major development occurred during the three years staring from 1901 when Einthoven dissatisfied with capillary electrometer and it slow response, designed a string galvanometer. This galvanometer contained a string eletromagnet to produce a magnetic flux, two piece poles, a quartz string between the two piece poles, peepholes in the two piece poles to observe the position of string. It further contained a lamp and timing systen to examine the shadow of string at different time intervals. The weight of this whole apparatus was about 600 pounds. He further modified the string galvanometer to invent a more effective electrocardiograms. However in 1902, Einthoven brought out the first electrocardiogram that was recorded on his string galvanometer. This was a giant’s leap in the history of bio-medical. In order to produce string galvanometer on commercial level, Einthoven discussed the possibilities with Horace Darwin of Cambridge Scientific Instruments Company of London. So this event made the electrocardiogram to come out of experimentation and to be used in medical profession. Einthoven, in 1906, circulated the first presentation electrocardiograms recorded with a string galvanometer. These electrocardiograms included the specimen of left and right ventricular and atrial, atrial flutter, ventricular premature beats etc. In 1910, Horatio Williams who was professor at Cornell University Medical College, New York issued electrocardiograms of patient that manifest atrial and ventricular ectopics, ventricular hypertrophy, atrial fibrillation and ventricular fibrillation that were recorded in hospital using a complex system of cables. This was first large-scale use of electrocardiograms in the hospitals. With the advent and introduction of vacuum tubes, the electric galvanometer was further modified and improved. In 1926, Ernestine and Levine used these vacuum tubes to produce enlarged images. Cathode rays tube further helped to produce portable electrocardiograms. Today electrocardiograms works on the same principles that were devised Einthoven in the first decade of 20th century. References Burchell HB. A centennial note on Waller and the first human electrocardiogram. Am J Cardiol 1987; 59:979-983 Burch, G.E. A History of Electrocardiography. Chicago. Year Book Medical. 1964. Burnett J. The origins of the electrocardiograph as a clinical instrument. Medical History Supplement 5: 1985, 53-76. Published as a monograph. The emergence of modern cardiology. Bynum WF, Lawrence C, Nutton V, eds. Wellcome Institute for the History of Medicine:1985. Fye WB. A history of the origin, evolution, and impact of electrocardiography. Am J Cardiol 1994;73:937-949 Plonsey, R. Bioelectric Phenomenon. New York. McGraw-Hill. 1972.

Thursday, October 10, 2019

“How does Shakespeare present Macbeth as a disturbed character in Act 1 of Macbeth?” Essay

â€Å"How does Shakespeare present Macbeth as a disturbed character in Act 1 of Macbeth?† William Shakespeare wrote the play â€Å"Macbeth† in 1606. It, as the title suggests, follows the story of a Scotsman named Macbeth and how, after the prophecy of three witches, sees his status evolve from a general in the Kings army to becoming the King himself. However the main theme that Shakespeare introduces in this play is the lengths man will go to fulfil ambition and the treacherous consequences that come with it. Not only do we see Macbeth’s status evolve but also his personality within. With each scene we see Macbeth succumb to the pressures of achieving power and how this affects his character as well. Act 1 of â€Å"Macbeth† truly, from the beginning, shows us a clear development of Macbeth’s disturbed personality not only through language but the context behind this tragedy. In Act 1 Scene 2 we are not introduced to Macbeth, but not directly. Shakespeare describes him as a ruthless, violent but brave soldier through the mouths of admirers. When the Thane Ross and a Captain describe Macbeth’s â€Å"brave† performance during a victory over Norway, we are immediately acquainted to the respect that he is held in. The Captain describes him in a very positive manner, â€Å"For brave Macbeth – well he deserves that name† is a quote that clearly emphasises the admiration that fellow soldiers have for Macbeth. The use of the word â€Å"deserves† shows us that he has earned the right to be commended. However another interpretation of Macbeth’s heroics is possibly his ruthlessness. During his distinguishing, Macbeth is also described as quite a violent person. His fierceness is made apparent when the Captain conveys a very vivid explanation of how Macbeth killed a Norwegian, â€Å"Till he unseam’d him from the nave to the chaps†. This description is very daunting to think about and Shakespeare leaves this image implanted in the heads of the audience. The use of the word â€Å"unseam’d† shows us Macbeth’s ruthlessness when in battle, with possibly no respect for other’s lives. The violent aspect of Macbeth’s character can be interpreted a disturbed one. His ruthlessness is quite inhumane in the sense that he shows signs of a villainous character. Another way in which Macbeth is seen a disturbed character, is his association and connection with the three witches. When Macbeth and Banquo are introduced in Scene 3, Macbeth’s first line is â€Å"So foul and fair a day I have not seen†. This quote echoes the witches’ in Scene 1, â€Å"Fair is foul and foul is fair†. The phrase is almost a paradox, it can interpreted to show how nothing is as it seems. However the fact that Macbeth repeated a phrase said by witches all but adds to a negative insight into his character. During Shakespeare’s time, witches were seen as very real creatures. In the early 17th century, suspected witches were burnt and there was even an Act of Parliament put forward in 1604 against them. This was because witches were subjects of morbid and fevered fascination by society at this time; people feared them. They were seen as creatures of Satan and therefore evil characters. The use of the three witches in the play adds to the fear within it and with this, the use of Macbeth echoing their words adds to the sheer disturbance. During this time, Macbeth’s reference to â€Å"foul and fair† would have caused a negative impact on the way the audience looked at him. To be associated with repelled evil witches creates a dark atmosphere and tone throughout the play. After the witches’ prophecy, Macbeth’s mind is beginning to turn into a state of madness and paranoia due his constant change in thoughts. The ideas that roam Macbeth’s head prove to be a substantial part of the Act. The prophecy, which promises the status of King in the future, has been fixed into Macbeth’s mind, provoking ill thoughts. After bearing witness to the supernatural occurrence, Macbeth begins to contemplate the idea of kill the present King Duncan in order to become King. â€Å"This supernatural soliciting/Cannot be ill, cannot be good† is a quote that clearly shows us the mindset that Macbeth is in confusion. The use of the words â€Å"ill† and â€Å"good† makes it clear that he is between the two thoughts and his mind isn’t thinking straight however he comes to a conclusion that he shouldn’t intervene to make the prophecy become true. However Macbeth again contemplates the idea later on in Scene 4. After realising that Malcolm, Duncan’s Son, is the rightful heir to the throne, Macbeth is again mystified to whether he should intervene in fate. â€Å"The eye wink at the hand; yet let that be/Which the eye fears, when it is done, to see† illustrates his desire for power but reluctance to commit murder, â€Å"the eye fears†. The theme of hesitation and constant contemplation of Macbeth is a sign of confusion within his mind. This is a sign of a disturbed character. Another way in which Macbeth can be seen in a negative way is through his motives and if they are with foundation especially through eyes of the audience who witnessed â€Å"Macbeth† in William Shakespeare’s time. This includes the idea of treason and how power was a God given right. In Scene 7 we find that Macbeth is considering whether killing Duncan is the right act to commit due to the high respect that the King holds him in. When talking in his soliloquy (something that Shakespeare uses to shows the audience the thoughts and true feelings of characters) Macbeth talks about his respect for Duncan, â€Å"I am his kinsman and his subject†, this supports the fact that he is also related to Duncan and a trusted figure. However his mindset is yet again changed as he finally decides that murder is the best option, â€Å"Fal se face must hide what the false heart doth know† is a signal of his change of mind but, with that, his personality. The idea of Macbeth committing murder on a King would have been frowned upon when the audience of the 17th century watched â€Å"Macbeth†. Political connotations such as the Gunpowder Plot 0f 1605 was possibly used by Shakespeare to relate to Macbeth and the idea of killing Kings. â€Å"Macbeth† was possibly used as a caution against potential regicides, especially with the patron of Shakespeare’s productions being the King James. Also religious connotations, such as the idea that the status of King was a God given right, played a significant part. Macbeth is aspiring to achieve a status that isn’t a God given thing, especially at this time the theme of treason was heavily frowned upon. The idea of Macbeth wanting to achieve Kingship without God given rights would have added to his disturbing character. There are other examples that show Macbeth’s disturbed character. One other factor could be his irrational thinking and the way that Lady Macbeth must always intervene to make him think right. Near the end of Scene 7, Macbeth tell his wife that he will not commit the murder, â€Å"We will proceed no further in this business†, is a firm claim from Macbeth. His tone is one that is very decisive however after the persuasive techniques of Lady Macbeth he quickly changes his mind. â€Å"I am settled, and bend up/ each corporal agent to this terrible feat† is said at the end of the scene, showing Macbeth’s sudden change in mind and sheer willingness to kill King Duncan. Macbeth doesn’t think straight and can be seen as having a fragile mind, one that can be easily moulded. Overall, Shakespeare successfully shows the audience how Macbeth develops his disturbed character. By using language features and also the views of certain themes of the audience of the time, he introduces a very irrational character. These themes include violence, religion, politics and the idea that man’s desire for power outweighs any respect for the consequences. Macbeth slowly develops from a violent person to someone who is very fragile in the mind and also, essentially, a disturbed character.